
Do you need advice? Do you need to know? We can help you in many respects.
We have got a lot of experience in marketing and marketing communication. We are familiar with political marketing and clever crisis communication. We are acquainted with re-structuring, process optimization as well as sales activities setting. Try us out. You will be happy to come back.
Jan Herzmann
Presidential election 2018
As a part of the Czech voter project, our company provided a comprehensive study dealing with the Czech presidential election 2018. The study maps preparations for the election, topics important for the electorate, positioning of individuals who were considered to become candidates, preferences of the real candidates, the election campaign, outcome of the election as […]
Continue reading→Auditing Maurer´s selection
Herzmann company traditionally provides the audit of evaluation methods of the Maurer´s selection GRAND RESTAURANT (www.grand-restaurant.cz). On the last day of November, during the gala ceremony of Maurer´s selection TOP 10, we handed over the prize to the Radison Blue La Rotonde restaurant team.
Continue reading→Timing of the Czech voter studies
Regarding the parliamentary elections planned for October 20 to 21, we modify the timing of the Czech voter studies. The analysis covering September will be published on Sunday, October 1. Quarterly summary covering July to September will be prepared for Friday, October 6. On Monday, October 16 we will publish a special brief issue analyzing […]
Continue reading→We support mobile marketing
Herzmann s.r.o. company increases the scope of activities supporting mobile marketing. We successfully participated in a complex survey of user habits and preferences in this area, the project sponsor prepares a press release as well as public reports for September and October.
Continue reading→Attitudes of financial experts
During the Forecasting Dinner 2017, we presented results of a survey on attitudes of financial experts conducted in close cooperation with Donath Business & Media. The key results showed that the experts are not able to forecast either the date of the end of the CNB intervention against the crown, nor the short-term reaction of […]
Continue reading→Advertisement perception
In the past, the Herzmann team helped to develop the project Czechs and the advertisement, organized by the Czech Marketing Association. In 2017, the results of this project showed declining numbers of people who show positive perception of the advertisement. The percentage of those who say they do not need any advertisement or literary hate […]
Continue reading→HappyFeed project support
The consulting support of the mobile communication project HappyFeed goes on. In 2016, we spent a lot of time assisting the development of analytical tools integrated in the HappyFeed system, present activities are much more networking oriented. HappyFeed starts be used by more demanding clients and communities and we are proud to facilitate this process.
Continue reading→Modified timetable of the Czech Voter
So that our clients can use the September issue of the Czech Voter for the final regional and Senate election campaign, this study will be distributed already on September 28 in the evening. For technical reasons, the October issue will be slightly delayed. We expect the distribution on November 3. We apologize for any inconvenience.
Continue reading→Czech Voter also in English
Starting from the June report, the Czech Voter analysis is available also in English. This move will make it easier to use Czech Voter studies for those who may be limited by presenting all the analyses in Czech only. Jan Herzmann commented: “Foreign analysts as well as diplomats show more interest in the Czech political […]
Continue reading→Herzmann s.r.o. presentation
In the end of February we presented the services of Herzmann company in a meeting of entrepreneurs and managers, held in Aquapalace Hotel Čestlice. The participants were interested both in the Czech voter project which appeals mainly to the political sphere, but also our consulting activities. The first real effect of the meeting is our […]
Continue reading→